I just made another third-party sale. I want to know who is taking 50% of my royalties.
Was it an affiliate sale?
Another Ambassador listing my products on Pinterest?
Was it a sale from a Zazzle email, promotion, or other marketing tactic?
We designers need to know who or what is grabbing half of our royalties, so we can plan our next steps. We can’t develop a sales strategy without this data.
We need transparency—not just a notation that a sale was a third-party sale.
I agree that more transparency would be nice, but the marketing fee (the 50% you referenced) always goes to Zazzle, it doesn’t go to the 3rd party referrer. Third party referral payouts have not changed - it’s still 15% of the net price like it was before the new ambassador program.
I want to know how specifically (and if) Zazzle marketed the product sold. Keeping that information from designers means we have no way of knowing if that sale was a direct result of Zazzle marketing. If it wasn’t, then no marketing fee should be applied.
And taking 50% of our royalties is not only excessive, it’s outrageous.
In my point of view the designer should see the third party Referrer/Ambassador reference in the stats. In this way maybe collaborations and overall improvements can arise. Where they go, alone?
Moreover, where the product start.
The new program works very well. Designers/Creators can have good revenues for their own promo, and Referrer/Ambassador are still wellcome.
Yes, I also agree about transparency (and that the hike of up to 50% is excessive), but this is an important point. The fee is used to offset the payment to affiliates/ambassadors (same thing), and even before the changes was 20% of third party sales. But they still only ever get 15%. I don’t care to know each individual ambassador who’s referring my products, but I would be interested in how often Zazzle is credited. I think it would be a good thing for them as well to let us know that they ARE marketing our products and these fees are not for nothing… although I still think the jump from 20 to (up to) 50% is harsh.
This is just speculation and I have no way to knowing if this is how Zazzle’s promotion links work but…
What if Zazzle promotes a creator A’s wedding invitation on Google, the customer clicks on that ad and collections the Z cookie and then chooses creator B’s wedding invitation to purchase? Are they getting 50% from the creator B’s sale even though they didn’t actively promote them?
When creators write of “promoting our products”, who is “ours”? Zazzle can’t promote every single creators products. So there must be a cookie attached to the original ad that would cover any product the customer chooses to buy from Zazzle.
Zazzle may not be promoting “your” products but they still pass along that advertising tax to us.
I understand what you’re saying, but I’m not seeing good revenue from my own promotions. I promote all my products on Pinterest and Instagram. In fact, my earnings have dropped drastically since the inception of the Ambassador program. The only person/entity that seems to be benefitting from that program is Zazzle.
I mentioned something similar in another thread when this mess first rolled out. I don’t want to be paying for someone else’s limelight, especially when it is forced out of my own royalties. We are paying for someone else’s marketing while our own products and stores are seeing less visibilty. Not only this but the fee for doing so is a hefty one that is creating a disaster across the board no matter a designers pro level.
I understand your point of view. Too managed by marketers, that quickly promote and sell going over anyone, without taking care much to overview, find the best and offer great quality of designs. But sometimes some boosting promos are needed too…
I believe Zazzle itself accounts for most of the 3rd party sales honestly. I just had a huge order come in as ‘none’ (two orders from this customer in a week as 'none)… they cancelled the second order to change the quantity (thankfully higher), and that one came in as 3rd party. My assumption is they used their order confirmation e-mail as the way to go in to cancel and re-order and Zazzle’s e-mail cookie took over and they got the credit. Apparently that issue has happened for many years. These are the ones that feel most un-fair because they have all the control over the system that gives them a double dip on the sale.
That’s exactly the situation they address in the updated Ambassador Program FAQs.
NEW! Q: A Customer ordered my Product (not a Referred Sale), then cancelled and reordered the same item a few minutes later, so why does the second order show as a Third-Party Referral and give me a lower Royalty? A: It’s possible the initial sale was not via a Self-Promotion or Cross-Promotion Link; the Customer may have originally found a Product organically (i.e., without clicking through a Referral link). When they later canceled their Order and placed a new one, they likely clicked back to the Site through one of our paid ads, which triggered the Third-Party Referral.
If they manage to come in as NONE, then there is no cookie set so if they click back in via a Z email Z now becomes the referrer with their “cookie” protected for the next two weeks. I would be willing to accept the reasoning in that if it weren’t for the fact that this is also in the FAQs:
NEW! Q: Can you earn a Self-Promotion Referral Commission on your own purchase? A: You can, however, you need to be the original referrer within the Referral window to receive your Referral Commission. The intent of the Ambassador Program is to promote and refer Customers to the Site. [red highlight added by me]
What happens with re-orders isn’t exactly the intent of the program either; the customer has already found their way to Zazzle, made an account, and actually placed an order before picking up Z’s cookie on the re-order. They justify that but then admonish us for using the same referral system on the occasion we buy something and are of course our own referrer. I could shrug this off too except with the much bigger hit to royalties now on 3rd Party sales, it’s hard to ignore the double-standard. Z’s not going to change the referral system practices, but they could remove the double-standard by removing that one red line from the FAQs.
Totally! And I wouldn’t be as upset if the customer DID in fact come through an ad or e-mail LATER. But the fact that it came in within an hour means they had to have used the order confirmation e-mail to add the cookie. Not like they would have gone off-site and clicked through an ad in this situation. It’s commical to think that a person ordered, cancelled to make a switch, and then magically went and clicked on an Ad to get back to Zazzle when they 1. already knew how to get to Zazzle directly, and 2. probably have in in the browser history to auto populate the page. There should be an ‘anti-cookie’ window for like 24 hours or something in these situations haha.
Can Bots collect our work and post it. I know another site I use has Bots that collect a library of our work and you can see it in the number of view and the state they are in one is California and there are many more. I use watermarks on my stuff on that site. The Bots are computer driven by I think one is Google. Can places use Bots and post our work on social media and make a profit?
This whole bit that you wrote, but especially this:
NEW! Q: Can you earn a Self-Promotion Referral Commission on your own purchase? A: You can, however, you need to be the original referrer within the Referral window to receive your Referral Commission. The intent of the Ambassador Program is to promote and refer Customers to the Site. [red highlight added by me]
and:
They justify that but then admonish us for using the same referral system on the occasion we buy something and are of course our own referrer. I could shrug this off too except with the much bigger hit to royalties now on 3rd Party sales, it’s hard to ignore the double-standard. Z’s not going to change the referral system practices, but they could remove the double-standard by removing that one red line from the FAQs.
Well, of course, I’m my own Referrer and what seems to be lost is that if I’m buying a Product – mine or anyone else’s – I am the CUSTOMER.
Earning a Referral on our own purchases is a very small benefit in the big picture. I just ran my numbers the other day, and I think it was 87% of my sales are “referred.” Those aren’t Designer links. They’re Zazzle’s. I know of no other affiliate program where the seller affiliates for itself and overrides affiliate links. Not saying it doesn’t happen; that I don’t know of it.
I agree that more transparency would be nice, but the marketing fee (the 50% you referenced) always goes to Zazzle, it doesn’t go to the 3rd party referrer. Third party referral payouts have not changed - it’s still 15% of the net price like it was before the new ambassador program.
This is true, Zazzle takes the 35-50% on all sales. But if it’s a valid *affiliate* as a Third Party, Zazzle gives the 35-50% they take of our Royalty and put it toward the affiliate’s 15% (i.e. Ambassador). If Zazzle is “affiliating” as a “Third Party” (and they clearly are not a “Third Party”), then Zazzle takes that 35-50% of our Royalty and keeps it for themselves.
Yes, most of my sales are 3 rd party sales now. All instant downloads especially. Loosing money on all sales. When is Zazzle giving us clarity on this?