I created a sweatshirt with 10% royalty

After my conversation with Susan about royalty I created a sweatshirt with 10% royalty, all my other products I marked all together at 25% sometime ago after making little money, all the products were of different royalty. I will report to you back if this sweatshirt will sell, it’s cute. Do you like it or am I missing the point? I’d wear it personally, that’s how I design my clothing, something that I’d wear myself. This one is a motivational quote. How do you design your clothing something that you would wear or something you think others will like? I am a very kind person so I have collection simply called Kindness none of the t-shirts or sweatshirts was sold but had many views. How do you explain that? Overpriced? What if I will just drop my royalty all together to 10% like in the old good days? I have many views but don’t make many clothing sales. What’s your advice about clothing designing and royalty? 

The difference in price is 7$ with deductions of 40% and 5% so called overpriced fee.

There is a sale now so this one is 32$ and 25% royalty is 39$. Quite a difference. 
Time to sell all my clothing and create new. 

I feel like doing spring cleaning in my store setting all my products to low royalty now, time for renewal :grinning_face_with_smiling_eyes: , we will see. 

This is very cute. You might change the text from black to white, or consider changing your sweatshirt to a lighter color. Folks with low/lower vision will have a hard time with the low contrast of the black text on a dark background. You don’t want to prevent any customer from potentially purchasing your products. Try and eliminate any potential issues with your designs before you post them. Maybe conduct a search on “designing products for customers with low vision/color blindness” so you can learn what issues they have with online shopping, Also consider listing the colors in your tags so folks with color blindness will know what they are purchasing.

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@Jadendreamer13   Didn’t think of that, very good point. And thank you for the compliment, I will look into that right now, great idea!

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I never told anyone to set their royalty at 10%. What I’ve always shared is that a mix of royalties based on product type tends to work best. For example, I keep my tissue paper at 18% because it didn’t sell at 20. My premium cards are at 23. My curtains and area rugs do well around 15. Those numbers are just what works in my own store. Everyone’s store behaves differently, so royalties are a personal choice. There isn’t one “right” number each designer has to look at their own sales and find the balance that fits their shop.

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@Susang6  @No no you didn’t the percentage was my own choice after you told me to choose different rates for different products, sorry for the confusion on my part I should’ve specifically mentioned that I was the one to choose a certain rate :grinning_face_with_smiling_eyes: My apologies :tulip:

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@Susang6  And you didn’t tell me, you explained to me the royalty strategy to consider, I meant we spoke about royalties after that I got my own ideas, phew :grinning_face_with_smiling_eyes:

I am having a ball :grinning_face_with_smiling_eyes: I created one more sweatshirt and another t-shirt with 10% royalty rate, I feel like big weight lifted of my shoulders and I decided to make all my clothing from now on at 10% royalty rate. And the rest of all clothing I have set to 14.9% that’s were I will see the difference in sales, design and my personal quality of the product, I don’t need hundreds of clothing items that just looked at but not is being bought. I have so many tshirts and sweatshirts in support of Ukraine and no sales at all, I am done with holding on to them :grinning_face_with_smiling_eyes: spring cleaning in action. I am inspired by also our conversations of no sales and I do have many views but no sales time to take some action. 

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I typically don’t delete old products because once in a while one will sell.

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@Jadendreamer13   For sure, I agree, I just applied 14.9% to all my products including old clothing and now manually when I design clothing I set them to be at 10% royalty rate, now I will see if my t-shirts and sweatshirts are good at all and were just too pricey or they are not good enough even when affordable. That’s what conclusion I came up with. Why wait for a sale that people due to economy won’t make, time to face it if it’s my designs or economy, you know what I mean, if they are looking it means there must be some interest my guess, we will see now what’s the problem here. 

I personally don’t think a few dollars more or less will decide whether or not a customerer will buy something, unless they are looking for some high end product,  when a high royalty rate would bring the price way overboard. I believe most customers visit Zazzle, looking for a special gift, and if they find something they like, they are not going to spent extra time looking for something a few dollars cheaper. Nevertheless, I was curious to know what the finally royalty payout would be on a women’s hoodie, retailing $49.10, when 10% or 20% royalty was added. Zazzle’s calculation of royalty payout are not exactly straight forward and I became a bit dizzy trying to figure it out, but I think I calculated it right.  So here is what I came up with:

Royalty rate: 20%
Starting price: $49.10

Starting price plus 20% royalty: $58.30

$58.30 minus 15% discount = $49.56
$49.56 x 20% =$9.91

$9.91 minus excess fee of .50 = $9.41
$9.41 minus 50% marketing fee = $4.70
Royalty you will get when you apply 20% royalty = $4.70

Royalty rate: 10%

Starting price: $49.10
Starting price plus 10% royalty: $51.85

$51.85 minus 15% discount: $44.08 
$44.08 x 10% royalty= $4.408. 
$4.408 minus 50% marketing fee = $2.204
Royalty payout to you when you apply 10% royalty: $2.204

The customer would pay $49.56 at a 20% royalty and $44.08 at a 10% royalty.

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@WBartworks  That’s excellent and very straightforward, I really appreciate it, eye opening and helpful. 

I am staying with 10% for clothing because I figured my customers have spoken by looking a lot but not buying my clothing. Everything else I am gradually setting from my 25 % rate to 14.9% all the products. Waiting for the 20 Th of March to affect all the prices on old clothing and all the rest of my products.