Recommended Work Flow

[Geobop]

I uploaded over 50 images to Zazzle, and I’m not ready to start putting them on products. I just learned about the custom text feature, which is really exciting, though it complicates things a bit.

Here’s one tentative plan:

Create TWO products for each image, one without text (A) and the other without (B).

If I create a T-shirt featuring Image A, then people can scroll down to find other products they can put it on. Since there’s no text, it should be relatively easy to put it on things like cell phone cases, stickers, etc.

The second product will include text that can be modified.

In each product’s description, I can explain that “There are two versions of this image, one with customizable text.”

Does that sound like a sensible approach?

Another option is to create just ONE product, with customizable text, then make sure customers understand that they can delete the text entirely. But I’m concerned that that might create problems with other products. Will the text automatically be included in a design for a sticker, for example?

Can someone tell what the best approach is? Thanks.

[Barbara]

You’re better off creating separate products with a specific image rather than trying to create one product where a customer might transfer the image. Why? Because if someone is searching for, say, a tote bag with an anteater on it but you have an anteater only on a t-shirt, they’ll never see your anteater, and if they do, will they bother to see if they can transfer it to a tote bag? If you have a good image, put it on all the products the image looks good on.

When it comes to text, assuming you make the text a template, you can add simple instructions such as, “Keep as is, edit to change, or delete.”

Don’t worry so much about what a customer might or might not do. Instead, create products you believe will attract customers. Just make sure the text is in template form so the customer isn’t forced to go into the design tool to change things.

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