No Views after 2 months

Marycb
New Contributor II

Hi, I'm not receiving any views recently, and i'm focusing more and more on SEO than I was before. At first, I would copy one title for all the products, put the name of the product, do all the wrong things, and I've got a few views, but now, I'm creating like 14 different titles, descriptions and tags all the time, and seems like the website thinks I'm spamming, even if I'm totally not, I have no views anymore. All my designs are unique, made by me, all the titles, descriptions and tags are thought out, my shop is complete, I have created photos for each page (collections, categories...), have deleted all the products that I wouldn't sell, have done everything that people say online to do. Any tips?

16 REPLIES 16

Windy
Honored Contributor II

I am not sure what you mean about creating fourteen different titles. Can you show an example of this? 

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Marycb
New Contributor II

Titles for the products, I create one different from the others. 14 was an average number for the amount of products I have for each design

Windy
Honored Contributor II

Oh, I see what you mean. Tell us about your intended buyer. 

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Marycb
New Contributor II

My ideal buyer is a person who loves the art world, either hobbies and crafts or paintings and illustration. It's a creative person who wants to buy something unique 

Jadendreamer13
Valued Contributor III

Your titles and tags still need to be improved. A lot of your tags have nothing to do with your designs. Stick to using words and phrases that describe your designs — the type of words you would enter into the search bar if you were searching for your products. How do your designs align with your ideal buyer, who you’ve described as an artist or illustrator? I don’t see a connection. Maybe you need to redefine who your ideal buyer is, and target your designs and products to that person.

All my tags, titles and descriptions are aligned, some with the storytelling and some with the design. About the public, I'm not willing to make quote art or draw exactly paints and stuff like that, my perfect buyer is a person who values creativity and art in general

Maybe they got lost in translation, I went on my website once in English just to take a look and most titles and tags were completely not what I've set. Cause I'm following all the Zazzle suggestions for the texts, the format and everything 

Do I understand correctly - you are writing your tags in another language than English and what is shown on the Zazzle.com website is auto-translated titles, descriptions and keywords?

If you intend to sell to the English-speaking customer base I think you might consider writing in English from the start so your text is coherent. I have found the auto-translations to often be horrible and that is the reason my postings are in English and not in my native language. 

Marycb
New Contributor II

Actually I'm selling to Brazilians and other Portuguese speaking countries. But I can't make this change now, since my store stays only available when I set the language to PT. 

Windy
Honored Contributor II

Some of the buyers targeted by the successful Zazzle sellers are for example, brides.  And business owners who need business cards and promotional materials for their shops. Another buyer, would be the parent of a school child who wants a gift for a teacher, and also adult children who want to buy a mother's day gift, or a father's day gift. There are many other categories of buyer. I am not sure how someone would market to the buyer you have described, so that is going to require some thinking on your part in order to reach that particular kind of person and target that particular buyer at a time when they would be wanting to spend their money. 

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Marycb
New Contributor II

I mean, brides and birthdays are not really my aim here. I'm more to the surreal art and (some) art related quotes. But even my art that I aimed for birthdays and presents during the Easter season didn't really get many views. So idk, maybe that's not my platform 

Jadendreamer13
Valued Contributor III

So, how would you design, market, and sell products to artists and illustrators, who can create their own art and designs?

You need to target the right group of buyers for your products.

You may believe that your titles and tags are fine, but your lack of views says that they still need work.

So focus on learning more about SEO, improving your titles and tags, and targeting the right buyers.

I'm an artist myself and I have decor, clothes, and tons of other items with artist's works on in. If you go to your kitchen and there's a mug with an art on it, I'm pretty sure an artist made it

Windy
Honored Contributor II

Here's a thread where people help each other with improving tags, title and description. https://community.zazzle.com/t5/store-management/help-with-tags-and-title/td-p/1470

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Barbara
Esteemed Contributor

If you look carefully at the range of work people do here on Zazzle, you'll be able to spot some serious artists, but they know artists are more interested in art supplies and books on art, not the sort of things sold on Zazzle. This means that, to sell your art, your target audience can't be other artists.

Looking at your " Elegant Classic Red Japanese Geisha Art Poster" (which is quite beautiful") has these tags:

japanese, japan, flower, woman, illustration, cultural, aesthetic, geisha, art, elegance
 
Pertinent to your illustration are "japan/japanese" and geisha, but if you look at the listing for "Other designs you might like," you'll see clues to keywords you could use such as "red flower," "asian," and "beautiful woman."
 
Get into the mind of the potential buyer--other artists as buyers are a lost cause.
 

Marycb
New Contributor II

Thank you! I have another question, how do I put phrases on tags? Do I have to use a symbol or something?