Titles best practice

andyodell
Contributor II

I am trying to change up some of my titles. The Zazzle page suggests:

Graphic-based designs: [trait] [colour] [style] [content] [design type]

Text-based designs: [full/partial phrase] [trait] [content] [colour] [design type]

Is it best to fill this up as much as possible and leave Zazzle to automatically put on at the end for example "thank you card" or should that go mid title?

5 REPLIES 5

andyodell
Contributor II

and while we are here, are descriptions as important as titles or do titles always come first?

Zazzle doesn't search descriptions but they are just as important as titles because Google does search them. According to View Insights, many of my products were found via Google search. That's where descriptions really shine. Also the customer might read them. But even if the customer doesn't, the Google bots do.

KeeganCreations

andyodell
Contributor II

Thank you

chefcateringbiz
Valued Contributor

I've read that descriptions still aren't searchable, HOWEVER, that might not always be the case, so you should get all your keywords into your descriptions anyway so you're not crying later because you were too lazy to do it before!