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10-11-2022 11:57 AM
What Marketplace Department are we supposed to put the new foil holiday postcards? It isn't automatically coming up to Christmas, so I am manually selecting
Invitations & Stationery > Greeting Cards > Holiday & Seasonal Cards > Christmas Cards
Is this correct, or is there a better department to put them in? Thanks.
Solved! Go to Solution.
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10-11-2022 12:15 PM
I personally put them in with the greeting cards rather than the postcards.
Here is my market research in the MP:
Foil postcards placed in the postcard department: 302
Foil postcards placed in the holiday greeting cards department: 1,662
So it seems that designers are tilting towards the card department rather than the postcard department but there are enough in the postcard department that they don't look like misplaced outliers.
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10-11-2022 12:15 PM
I personally put them in with the greeting cards rather than the postcards.
Here is my market research in the MP:
Foil postcards placed in the postcard department: 302
Foil postcards placed in the holiday greeting cards department: 1,662
So it seems that designers are tilting towards the card department rather than the postcard department but there are enough in the postcard department that they don't look like misplaced outliers.
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10-14-2022 07:33 PM
Thank you very much. This is good information.