Hi all, I can understand where skepticism might come into play here. But you must also consider that if a customer is already on Zazzle, than they were most likely led here by some type of marketing/referral before interacting or purchasing from you.
A referral program by definition is a reward system for existing users (in this case you, the creator or in fact us, the company) to acquire new customers (to clarify, this does include repeat customers too). An example of this would be If Rik was to acquire a new customer from her marketing efforts on socials (for their own or someone else's products) but land on Jadendreamer13 store and buy your product. Why should Rik loose that referral portion of the overall sale? They were the one who acquired the customer, so there would have been no sale without said customer being attracted to their post and interacting with it. No matter where the customer lands, the referee and the product creator get a cut of the sale. (There are instances where you are both (and get rewarded accordingly for that), or you are one.) Riks referral is also protected for 14 days from being overwritten. However, if the customer were to come across Jadendreamer13 links in the wild on day 15, technically Jadendreamer13 could then get the referral and the sale.
From the FAQ: Q: What happens if a Customer clicks multiple Referral links before purchasing?
A: As noted earlier, the initial referral is protected for 14 days. If a customer clicks a second
referral link during that time, the original referral remains active and no changes are made. Once
the 14-day window expires, if the customer clicks a new referral link, that new referrer becomes
active and the cycle continues.
Our updated tracking technology is designed to more accurately attribute a sale to the initial driver of the customer, ensuring the correct party is credited for their efforts as well as the creator of the product.
