Hi Zazzlepreneurs!
It is possible some of you are yet to discover this feature in Zazzle Profile Settings so log-in to your profile, select 'advanced settings' and page down to the series of options that allow you to add personalized messages for your customers at different stages of their transaction.
One way I use to UPSELL my customers (and it works!) using this tool is as follows:
You can generate free emoji codes for adding to your text via emojipedia!
This works especially well for those items that currently do NOT have the digital download feature enabled on the product page.
@Scott - please consider letting us have it enabled soon for flat paper sheets and postcards.
Mostly every day a customer will message me in chat to ask for access to the download as a result of seeing this message when they add something to their cart and I quickly transfer their desired design (not their edited version, just the product page version) to a product that allows downloads and then forward them the link. The process takes less than a minute! In many cases this results in them buying both the prints and a download.
Not all of you will want your customers to buy digital downloads but for those that do, this is a very effective way to upsell them! I have also added an 'upsell notice' re digital downloads to my profile bio.
You can of course use this feature to upsell other items that you want to direct your customer to, not just downloads.
Further Uses:
You can also use the other fields, for messages that encourage loyalty from your customers so they return to you for future purchases. One example is that I use the 'review field' to ask customers to 'share' their purchase on social media with the hashtag 'zazzlemade'.
I'm not sure how effective this is! But it's something that is worth testing and changing regularly while you monitor results.
I hope this helps some, for me it works well.
They simply edit the download option in a similar fashion. If they made multiple changes to the template before adding it to their cart, you can direct them to 'transfer' their edited version themselves to the 'flat card invite' option. I have various graphics to assist them BUT I have not yet had anyone have an issue being directed to the 'same' unedited template on a new product. Sellers can of course adapt this offering however they want.
