Please Critique My Store

[Nature_Lover]

Hi there,

I'm a new member, somewhat.  My store, Natural Distractions is still in the early stages and will take some time to establish.  It uses nature & landscape photography for its product designs and is mainly aiming for the home décor niche.

Would it be possible for community members to critique my store?

https://www.zazzle.co.uk/store/natural_distractions

In particular, I would like feedback on the following:

1. My active collections - media images, banners, and overall presentation.
2. The tags used on the products in the collections.
3. What I'm currently doing that would hurt my store ranking.
4. What I need to do to improve my store rank.
5. What I'm doing well but need to do more of.
6. Any other urgent issues. 

Thank you for your time.

[Jadendreamer13]

I’ve noticed that these types of posts rarely get replies — maybe because the answers you seek would take considerable time for other shopkeepers to provide. Try watching YouTube videos to learn more or signing up for paid Zazzle or other POD courses for new shopkeepers. They frequently provide the in-depth shop critique you seek—plus lots more help.

[Nature_Lover]

Thank you.  I was after possible oversights and glaring issues.  I originally tried Zazzle Support but, of course, they directed me here.

Yes, it would be time-consuming, so if people don't have time for all of my requests, one or two pointers would be appreciated.

I do watch YouTube videos regularly.  I'm currently growing a POD/Zazzle playlist.

https://www.youtube.com/playlist?list=PLpXxg1Uhsc9qPmFxVqjdXUVJ5F53ABZgR 

[CrazyMermaid]

We are all competitors here, so very few people are willing to train their competition. 

[Badeesie · Accepted solution]

I just looked at a few of your snowdrop mugs and noticed that you don't seem to have the tags snowdrop or photography included, which might be useful. And you do have personalized, custom, and mug, which we are told are not necessary - I think because Zazzle's SEO automatically adds those for search engines and they're filtered out for marketplace searches. So maybe replace custom mug with snowdrop photography to get any customers who are specifically looking for photographic images or snowdrops, or rearrange some of the other tags to get, say, white floral, snowdrop flowers and nature, and landscape photography. And do similar for other products where you can - take out the product type and add more specific tags about your image.

[Nature_Lover]

Thank you for the advice.  I recently saw that in Zazzle's 'Do's and Don'ts' so I'll look into that. 

Thanks again for the tips!

[Nature_Lover]

Should I remove the product type tags from my collections or just the individual products?

[Badeesie]

I'm not sure about best practices for collection tags, but hopefully my bumping this up will help someone who knows more to see your question.

[Badeesie]

@Nature_Lover According to research reported at https://community.zazzle.com/t5/external-tools-materials/i-discovered-a-simple-trick-to-improve-your... it may be a good idea to add back in the product type if you took it out - probably just stick 'mug' or whatever onto the end of another tag. Apologies.

[Nature_Lover]

No problem.  Looks like 'tag tweaking' will be an ongoing thing.  Thanks again for your help.