Benefit & Where To, using "non photo" tags

itsMolly
Contributor II

I can remember being able to find my products in Market Place with regular, non-specific, searches. 

With that said, I have looked to find them this year using non photo in most of my Christmas card tags. No luck. I spent a few hours last night, seriously, doing searches in the MP. After manually putting "Christmas cards" in search, it took me four tries across the top to get to a non photo option. Some creators have non-photo in their Title, Description, and Tags. Some in only two and the majority in only the Tags.Screenshot_30-11-2025_20325_www.zazzle.com.jpeg

Then, I went to Zazzle main, scrolled down and clicked Shop Now at the 50% Christmas Cards, and there is a "Non-Photo Christmas" category. Awesome 😊

Screenshot_4-12-2025_132647_www.zazzle.com.jpeg

Q: is there a benefit to putting non photo in three areas of the listing or is two suffice or only in Tags? I can never remember which of these three pull the most weight in searches. Tags?  I realize search results are not only about words in tags. 😉 

My marketing efforts are no longer working for me. I plan to spend next year expanding Christmas to 50% of my stores and want to get things correct as far as searches.

Thank you for any info.

@itsMolly 

 

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