How many of your products get "viewed"?

welshdesigns
New Contributor III

I joined Zazzle in I think 2018 when I joined TeePublic and Redbubble too.  I found Zazzle extreamly complex to navigate and understand the intent of their sites logic. (I'm probably a case study in confusion with Zazzle's site design)  Now i'm not totally and idiot on website design, I got paid to do it for years in the earlier days of web work.  ANYWAY, I tried Zazzle, uploaded a bunch of stuff, tshirts, stickers and other stuff.  Then got confused, frustrated with Zazzle seeing sales on the other sites for the exact same items, same titles, same tags, while never seeing anything on Zazzle.  I gave up, left it for YEARS and just a few months ago got an actual payment.  I came back looking at what sold and saw there were a few but since I wasn't active the monthly "fee" ate up the little I sold until now.  I finally got a lot of time on my hands this summer and decided to try to understand Zazzle again.  It took me awhile to figure out when/why to use collections, compared to categories (super confusing).  Then I figured it out, and have totally reworked my store into 3 separate stores, pulling out photography related, any my watercolor designs, and some random graphic illustrations.  Now I'm much better suited moving forward.  BUT I have been doing this for a couple months straight, and have almost 1500 products in my main store.  It's gone from a zrank of 5 to 6 now, and I still only get about 2-3 views each day across all those products.  My question is, am I being punished for this inactivity over the years somehow?  Or does indexing across Zazzle and the internet just take that long?  What's your stores typical search percentage versus number to total products?  I'm just curious.  I get Zazzle much better now finally so I'm not really disappointed, just curious.  AND I'm loving the design tool now that I understand it.  Wish I had found some sort of tutorial for it somewhere.  But I get it pretty well now.  I think learning Photoshop might have been easier? 🙂  Oh, and can we just get a "save as" button, so experimentation is easier? ha!  Sorry this got so long, thanks for getting this far. 

3 REPLIES 3

Jadendreamer13
Honored Contributor

You’re not getting views for several reasons:

  • You have not added any tags on your products, making them difficult to find and difficult for Zazzle bots to index.
  • Most of your products don’t allow personalization. That’s the main reason that customers come to Zazzle.
  • The cover photos you have created are competing with your designs, making your designs very difficult to see and overwhelming your potential customers.
  • Your product descriptions are too long. Nobody will read all that text, so you’re waiting your time writing them. Plus, they do not describe the design.
  • Your products on your cover pages and mockups are way too small. Nobody can see the actual artwork.
  • Your home page doesn’t show any categories, products, sample collections, media photos, etc. It contains a long paragraph with text instead of a short, descriptive phrase. There is nothing to see, nothing to click on, and customers don’t know where to go, or how to navigate your site.
  • Instead of creating 1,500 products that customers can’t see in thumbnails, don’t have personalization, and don’t have titles, tags, and short product descriptions, I would spend time on fixing all the items I have listed, completing your store, learning about SEO, and visiting stores and products created by top designers to see what their stores look like, what types of designs they create, what their cover photos look like, what color choices they make, what fonts they use, etc. Then you need to focus on learning how to create products, designs, and cover photos that can compete on that level.
  • You have Christmas cards with photos of spring flowers. You need to add designs to the right product, for the right season, etc.

 

Wow, wasn't expecting a site review, so thanks! (I think? :))

Hopefully you don't mind if I have some follow up questions?  Some of the answers seem like you're looking somewhere I'm not aware of or something?  Did you come here?  https://www.zazzle.com/store/welsh__designs  I'm going to just ask each question inline to your original questions.  Feel free to answer or not, I'm not expecting you to waste your time with me.

  • You have not added any tags on your products, making them difficult to find and difficult for Zazzle bots to index.

Every single product I have listed should have tags.  Curious where you're seeing I don't have tags.

  • Most of your products don’t allow personalization. That’s the main reason that customers come to Zazzle.

I understand that better now I came back to Zazzle.  So I split those products into new stores, so two of my stores (like photography prints) don't have customization, you're correct.  But the one with wedding, babyshowers, calling cards, Christmas cards, etc has lots of customization.  Again curious what you looked at or maybe just just missed those. 

  • The cover photos you have created are competing with your designs, making your designs very difficult to see and overwhelming your potential customers.

Yep, I can see how that could be.

  • Your product descriptions are too long. Nobody will read all that text, so you’re waiting your time writing them. Plus, they do not describe the design.

I used to use short and concise ones before and that seemed to make no difference  so I"m trying longer.  But I kind of agree with you.  Wish there was more feedback from views through Zazzle to understand what works better. 

  • Your products on your cover pages and mockups are way too small. Nobody can see the actual artwork.

I'll work in that.

  • Your home page doesn’t show any categories, products, sample collections, media photos, etc. It contains a long paragraph with text instead of a short, descriptive phrase. There is nothing to see, nothing to click on, and customers don’t know where to go, or how to navigate your site.

I'm really curious where you are on this one.  I have tons of categories, collections and even some media on this store.  So why aren't you seeing them a different store maybe?  Especially here:  https://www.zazzle.com/store/welsh__designs  has everything I thought.

Thanks again!

Jadendreamer13
Honored Contributor

I’ll be back to answer your questions (just busy working on a batch of new T-Shirts at the moment).