Hi Creators,
I have done my best to explain various scenarios to some of you commenting here, so not sure what else you would like me to add, but I'm happy to reiterate in hopes we can all better understand the program and its intent along with the general referral process.
Yes, your referral cookies do last a week, as outlined in the Attribution update Elizabeth announced about a year ago. We updated the model and will potentially continue to do so in the future. However, we cannot control what a customer does. 99% of the time, the unexpected behavior you are seeing, is down to the customer's actions. These actions can include but are certainly not limited to, changing from Device A to Device B (which wouldn't have your cookie), using an incognito/private web browsing session.
We have worked hard to build the Associate/Promoter program and changed it as the marketplace has evolved. But you and Z, cannot control what a customer does. I understand it can be disheartening to see changes like your examples above, and if there was a way we could prevent it within the realms of Zazzle and the program's t's and c's, we would.
On an additional note, we also need to remember, that customers are our lifeline, our bread, and butter. We should not be asking them to delete cookies or their browser history so you can take over a referral. This additional ask is not a good experience for customers and might affect how they feel about continuing to shop with Zazzle. The whole associate program is to reward users for bringing new traffic to the site. Not to compensate Creators for additional design work. We understand this is something we need to look at of course, as we know your time is valuable. But let's remember the intent of the referral program and how important our customer's experiences are to all of us.
Thank you.
