to delete or not to delete...

[TRW]

I am in the process of completely overhauling my Zazzle presence. 

To keep it short... does Zazzle have an "official" stance on whether it's better to delete products which are more than, say, 2 years old that only have a couple of views and have never sold?

Does it matter to your visibility in MP or Zrank if these items are deleted? Does Zazzle encourage deletion of items which you no longer intend to actively promote?

I want to get as clean a slate as possible so I can move forward "unhindered".

[Sara_H]

@TRW 

Have a read of https://help.zazzle.com/hc/en-us/articles/223160488-Marketplace-Optimization

and

https://help.zazzle.com/hc/en-us/articles/222927048-How-zRank-Works

At the end of the day, we're all aiming to create products that sell regularly. 

If you have products that haven't sold after 2 years- revisit them and see how you can redesign them to make them better and delete the previous version.

Or just delete them - never look back with regret and create all new stuff.

Promote your new designs and am sure the sales/referrals will come which will help your zRank in the long term