Why Do the “Unexpected” Products Sell While Others Don’t? 🤔

mahmoud3
Contributor

Hey everyone, I’ve been on Zazzle for about 2 months now. I’m really happy that I’ve made some sales already and feel like I’ve improved a lot — I even started making mockups and organizing my collections better.

But here’s something I find really surprising: All of the products that sold were actually the ones I didn’t expect to sell at all (no mockups, no promotion, just simple uploads). Meanwhile, the products I spent the most time on — with lots of effort — are still sitting there with zero views 😅.

Has anyone else experienced this? Why do you think this happens?

Would love to hear your thoughts! 🙏

1 REPLY 1

itsMolly
Contributor

Oh yes, definitely. I was designing a Halloween yard sign in 2022, after returning to Zazzle. I told my husband "No one is going to buy this." After about 250 projects and no organized collections, it was my first sale. I made two more in different shapes. They are actually my best sellers as far as quantity. Last year I started selling them in March.

Yes, this happens to me here and there with other products also. 

My opinion: I think one of the reasons it happens to me is, people have different tastes than I do. We tend to create, design and work longer on products we like or would buy ourselves. The customer doesn't know anything about the time taken for a project, etc. so that's moot. 

Every sale is a blessing and may lead to one of those you spent so much time on. Congrats on your early success. 😁

@itsMolly