Hi Creators,
Showcasing your Products and Collections with video has just received an incredible upgrade on desktop. Now, your Product and Collection videos will be featured directly in search results on the desktop version of Zazzle.com. We recognize the effort youโve put into videos, and itโs time they take center stage. ๐ฌ
How do videos show up in onsite search?
Products and Collections with videos added will now show in search results with a โplay iconโ on the lower right corner of the product image, indicating that there is a video. Simply move your cursor over the tile and the video will play! Like magic ๐ช
How do you decide what video to play?
- For products that are part of a Cross-sell Collection and show the โview collectionโ icon, we will prioritize showing the collection video.
- For Products without the โview collectionโ icon, we will prioritize showing the product video.
- If only one or the other is available, then we will display what is available. We highly recommend checking your Products and Collection Media Manager to make sure videos are reflecting your placement correctly in search.
What style of videos would work best to showcase my products?
Videos focusing on the product or collection showcase best. Here are some video examples!
Credit: Mint Paper; Minimalist blush pink Collection
Credit: Darling & May; Mexican floral Quinceanera Collection
Credit: The Tale of Peter Rabbit; Girls Birthday Peter Rabbit Collection
We look forward to seeing your videos! Please let us know if you have any questions or feedback and we will be happy to help.
Best,
The Creator Team.
