Are Wedding Invitations curated?

Connie
Honored Contributor

If you do a general search for "wedding invitations," the front page has categories for "Themes & Formats" and "Shop by Color." I clicked on "Dusty Rose" and only got 332 results. But if I do a general search for "Dusty Rose Wedding Invitations" I get over 10k results. Most of those results are not eve relevant, because it picks up everything with ANY of those 4 words, so I think that's why there's so many more results. But at the same time, I posted a Dusty Rose wedding invitation on 2/25/22, and it isn't showing up anywhere in the first results- I went through all 6 pages. I do have one invitation there, near the end (newest), that was posted at the end of January. So if these sections aren't curated, there's a HUGE indexing delay! (also, I wish Zazzle would fix the general search to only show relevant things).

5 REPLIES 5

Angela
New Contributor III

Zazzle does have those special landing pages for some popular topics like weddings. That's been the case for quite a while. 

As for your special posting issue... I haven't been reading in the community for the last week or so.

KeegansCreation
Honored Contributor

I don't think it's curated. I was able to recreate their search and it's just that they have narrower parameters than dusty rose wedding invitation.

1)Search for dusty rose= 28.745 results

2)drilling down to the wedding invitations=3,988 results

3)adding the design color filter and choosing the dusty rose circle narrows it down 358. That's slightly higher than the 334 found when clicking in their thematic subcategory but close enough to tell me it comes from narrow filtering rather than curating.

The design color filter is fascinating. I wonder if customers use it. It doesn't depend on tags but rather looks at the literal color of the design. I experimented with putting in other colors.  There are 49 that come up if I choose purple. They have a mix of purple and dusty rose flora. I put in the least likely color- orange- and found two invitations. They had no dusty rose color but had orange roses. 

 

 

 

 

KeeganCreations

Where do you find that color filter? I never even heard of it!

On every department page, just under the blue hot links, on the far right of the dropdowns, is one called Add Filter +. That dropdown gives a whole lot of filter options, one of which is design color.  Zazzle used that filter to narrow down what results they showed in that category.

The other filters you'll see are well worth checking out. Adding the product color filter, for example, lets you find all the dark products that can look good with your white design (I've used it for white line art). Adding a 'number of photos' filter lets you find all the products that have multiple photos or setting it to 'none' lets you see products with no photos. I set it to 4 photos to see products that other designers put 4 or more photos on to see if there are products I hadn't considered for collages. Somebody crammed multiple photos onto an Apple watch band. I don't think I'll try that but multiple photos on a tie or pair of socks is intriguing.
Anyhoo, going down the Add Filter+ rabbit hole is interesting and informative. It also shows you that some of what looks like hand curation is actually just a series of filters,

KeeganCreations

CreativeLeahG
Honored Contributor III

I also have many 'Dusty Rose' wedding invitations that are not showing here. 

Meanwhile I started a thread in show me, so we can highlight them ourselves - you're welcome to add yours also.