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I absolutely love the Zazzle throw pillows, both designing them and their quality. My family loves them as well, but they have small homes with a single couch, so covering it with a million of my pillows isn't really an option. lol
Enter: Throw pillow CASES!
With all of the emphasis on holidays and special occasions on Zazzle, I think covers only would make A LOT more sense and possibly skyrocket sales on the product. One can only use and/or store so many pillows at a time, but covers are MUCH easier to store, and it's fun to switch out decor for various seasons and events.
It also doesn't seem like it would be a huge problem in terms of sourcing, as zipper covers are already offered and could move seamlessly into this role.
Perhaps in addition to selling the cases on their own, there could also be bundled options: if someone designs a case with spring on one side and then summer on the other, and then a second case with fall/winter, it would make a great 2-pack of cases. The bundles could also have the option to add a pillow insert if desired in case they have not yet ordered a pillow from Zazzle.