When to stop?

[peanutfarm]

When starting a new store, how do you know when to stop the snowball from rolling down the hill out of control?  Meaning you can't seem to focus and your store is becoming a hodgepodge mess?  Also, how do you do custom mockups that accurately reflect the actual product?  I can't use any mockup found as it would not reflect the actual product if that makes sense.  Once you've listed a product, I'm assuming you can't add a new mockup.  Correct?  Yes I'm floundering!

[Sara_H]

@peanutfarm  It's an addiction and you can never stop zazzling!

Once you've listed a product and added a mockup - you can change them as many times as you like and there's slots for 10 mockups

https://www.zazzle.com/creators/playbook/media+manager

You can download the Product Mockups and then add new backgrounds in your photo editing software or use canva

Just create collections with your products and don't worry so much about the mess. Customers hardly ever visit stores (only other designers)

Good luck!

[peanutfarm]

Very helpful!  Thank you!

[Cat]

At this point, creating too many products without focus is the least of your concerns. It will take many months to figure out what sells, what works for you, and where you want to focus. My general advice is to throw a lot of stuff at the wall and see what sticks - then go in that direction.

[peanutfarm]

I was scared to get too random in my store.  I'm trying to keep it to one general theme but it seems I am veering off to areas I shouldn't.  Patience is not my strong suit.

[Cat]

Well, my experience is that customers very rarely look at the store - they mostly see individual products and collections. Maybe if you're better at marketing your store than I am, that would be different. But from what I can see of your store it looks very focused and not hodge-podgey at all - everything is focused on animals - so I'm not sure what you're referring to.

Seriously though, I started out thinking I was going to be making funny sarcastic t-shirts, and ended up in the weddings niche, so I think at this point it's really hard to say where you'll end up. 

Best of luck with it!