Activity on Site Causes Sales of Older Products to Go Up?

[Lorren]

I'm wondering if this is just a coincidence, me seeing things that aren't there, or if there's something to it. It seems like when I'm active on Zazzle, my sales go up.

I've been a designer on Zazzle for 15 years now (hard to believe), but haven't really been doing much with it in recent years, because I was busy with other things. Just letting the checks roll in. As could be expected, sales went down.

My (homeschooled) son just graduated in May, so I started working on Zazzle more, since I'm not teaching school. In the past couple weeks, I've been trying to create a few products every day. I've also been making collections (something fairly new since I stopped being active on Zazzle), etc.

It seems like my sales have gone up slightly in the last couple weeks. Only thing is, none of the products I've sold are new items; they're things I designed about 10 years ago. It seems weird.

Has anybody experienced something similar?

[Mariholly]

I am active on Z daily, generally 8 to 10 new products each day, depending on other activities and family life, but generally active, and my sales do not experience any change. For example, yesterday there wasn't a single sale.

[Nadja]

I experience something similar when I am not active on Zazzle for a few months. Sales go down and when I am more active, it goes slightly up. My guess is that the new products might make people visit older products in the store, making them a little more visible on the marketplace because of the recent views. Plus also more products promoted since some promoters like to seek new designs (at least that's what I do as a promoter myself)

[KHUSHBOO]

I am on the site for almost two years.working daily ,i am not earning much as i work very hard and post 5-10 products daily.Dont know what is wrong with the site and will going to happen ,still i am working daily 

[LMGildersleeve]

Zazzle has said when you are active your sales may be more consistent.  The reason your old products seem to be selling and not your new ones is simply longevity. Those older products have been in the MP longer and are ranked much higher than your newest products. 

I've seen this happen with my own stores. I'm no longer here every day. When I add new products it's the old ones that sell before they do. Yesterday I had a postcard from 2010 that sold. I believe more established products are higher in the MP and would have a better chance of selling.

Just my two cents.

[Cat]

I remember reading something somewhere (on Elke Clark's page maybe?) that inactivity makes your products or store get a lower rank in the marketplace, or something like that? I don't think that's definitive information, not sure she said that exactly, or how she would even know, but I try to do something every day - even if it's just going through my stuff that needs optimization - preferably I try to post at least one product every day. I have NO idea if that's a real thing or just a superstition, but it seems to work for me!

BTW here's her page if you're interested. Sell on Zazzle A Million Dollar Zazzle Success Story (elkeclarke.com)

[LMGildersleeve]

She probably was referring to the zRank information about being active helps your zRank. For what it's worth my store rank went down when I stopped making products by one point. It took awhile though, I think the only reason why it hasn't sunk lower is I am still making sales almost daily.

[Marcia]

I did stop making products for a few months & fortunately my zrank didn't go down. But...the reason I stopped making products was because I was making product mockups as well as optimizing around 1200 hidden products, redoing their titles & tags, & deleting if they were hopeless. Also, my sales were more or less somewhat consistent. So maybe as long as you're doing something for your store, daily, that's ok. Anecdotally though, I have felt in the past that if I didn't do anything at all, I've seen my sales decline.

[Badeesie]

I wonder if just playing around in the design tool for 15 minutes or an hour but never posting any of that stuff for sale would work for keeping active.

[shoshannahscrib]

Perhaps if you are not active at all then being active will boost some sales. But as others have said, I'm on here almost daily and my sales don't get a boost the more I work. UNFORTUNATELY!!!!! If only... haha! If someone figures out a trick for the algorithm please let us know. 🙂

[SkullPilot]

I can't really speak for Zazzle being like that, but I'm fairly certain Pinterest works exactly like that.

I was away having a break for a week recently. I have a new Pinterest account I started in, I don't know, July maybe (lol, can't remember - possibly early August).

Got it up to 500+ impressions a day. Took my week off, got back and it was down by 10x. Something like 25-50 impressions per day. But, of course, I logged in to check those stats, and immediately 400 impressions!

While I was away, I was still posting 7-10 pins per day using PinGenerator. So there was 'action' going on - but Pinterest wants people logged in, and working for them - not automatic pin posting I guess. I'm not sure if Tailwind users have a similar experience - I've never used that one.

So it must be possible to include something like Last Login Date into some kind of algorithm. Whether or not Zazzle does this to boost our products in the Marketplace - dunno. Lol.