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I don't know abt everyone else, but tbh, after 18 years on Zazzle, attaining Pro Silver, etc... I am at a point where the constant changes, not least the most recent royalty rate and affiliate changes, and the number and frequency of major glitches, has driven me to the verge of leaving the site permanently in the near future unless by some miracle things return to "normal" REALLY soon. I have not made a NON-3rd party sale from any of my shops since the royalty rate changes. I absolutely cannot stay on a site that offers me pennies for a product they sell for large profit. I have jumped through so many hoops for Zazzle in the past decade! I never fully recovered from the search changes in 2012. I used to make a few hundred a month, over 1k during holidays. Now I struggle to make $100 in ANY month, and in fact have had a few months with no payout the past 1-2 years. I add new listings regularly, have no hidden designs to update, I delete all non-sellers older than 2 yrs as instructed, and have updated every listing on every product with views but no sales... and still coming up empty handed. Now my understanding is that because I refuse to list at 10% royalty and accept earnings that wouldn't even support me in Mexico or India (and I have lived in both, so I would know), that my shops and designs are hidden from the MP?!?! What does it take, Zazzle? What can Zazzle do to make it worth my staying? (and I am NOT by far the only one pondering this). Because if this does NOT change, I will have no choice but to look elsewhere. And I really do not want to have to do that after nearly two decades here!
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I don't like new font layout format. It's big, gawky and I particularly dislike the lateral scroll option list of font categories: favs, recent, casual handwriting, etc. With a mouse pointer, a drop down menu works better and I like seeing all the category options all at once. Not piece by piece on a scroll line, which feels so visually limited. Could we not have an option to revert to a drop-down menu for mouse pointer use and also an option for new scroll format on font categories for people who use their fingers on phones & pads to choose? This is a customary solution when a change is made to offer a choice of either old or new format preference.
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Right up front let me say that yes, I know this is petty, it's "only" 1 cent. I'd probably never have noticed something like this - except it was (an extremely rare for me) self referred sale and I'd been playing around with the math, had made some screenshots. (Please note that the amount for self referral in other areas was $3.99 and is still 3.99. On the royalty breakdown page the amount still shows as $1.69, it only seems to have changed on the royalty history report...) The only different I spot is it looks like the $1.69 royalty may have been before the updated earnings reporting but I'd think that shouldn't have changed any already computed amounts...... so where did that 1 cent go, why and how? Has anyone else seen this? Again, I know it's only a penny, but these days pennies add up.
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Hello, I have been using this website for about 7 years an have noticed a trend of the same designers always being featured on the "Home Page" or their artwork suggested while browsing. I understand the concept of promoting your friends and spouses but it just seems so "in your face" nowadays. I have been taking screenshots of MOODTHOLOGY and Redwood and Vine, and their variants for a while now. In the long term, I feel that this practice could cause more harm than good,
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Hi everyone, As we move through seasonal sales cycles like Halloween, Thanksgiving, Winter Solstice, and Christmas, it’s easy to focus on individual product tags but don’t overlook your storefront tags. These quiet champions play a big role in Zazzle’s internal search visibility and external SEO. Recently, I realized my store tags hadn’t been updated since 2009 (😳), and when I refreshed them with trend-driven, seasonal keywords like “Christmas in July,” I saw a clear increase in traffic and sales. Within five days, I sold a table lamp and 21 sheets of tissue paper. Coincidence? Maybe. But when your storefront speaks the language of the season, customers (and algorithms) tend to listen. So what does updating store tags really do for you? Features of a Seasonal Tag Refresh: Highlights your current niche, such as “Halloween decor,” “Yule gifts,” or “Christmas in July tissue paper” Helps Zazzle correctly categorize your shop for algorithm placement Aligns your brand with current search behavior and seasonal buyer intent Benefits You Might See: Increased impressions during trend-driven searches More engagement with in-season products Sharper brand identity that evolves with the calendar Better alignment between About Page, homepage visibility, and customer expectations How to Update Store Tags Effectively: Use 5–8 specific keywords that reflect current offerings Rotate quarterly or monthly depending on your niche Explore trending phrases in Zazzle’s search bar or Google Trends Keep the language customer-friendly and seasonally relevant (e.g. “Spooky Halloween Invitations” vs. “October cards”) If your store’s still rocking tags from a bygone decade (guilty as charged), consider giving it a seasonal refresh your future views and sales might just thank you. Footnote: The strategies shared here came out of some weekend house cleaning. While updating my About section, I scrolled down and realized my store tags hadn’t been touched in years and they no longer reflected what was happening in my shop. I updated them using SEO phrases based on how customers actually search when shopping online. For anyone curious, Zazzle offers its own tagging recommendations in the Maker Manual: Make Your Tags Count and their broader Title, Description & Tagging Best Practices guide.
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For many creators, Zazzle has long been a go-to platform to showcase and sell custom products with minimal upfront costs. However, recent changes in their fee structure are making it harder than ever for sellers to maintain healthy earnings. Two key charges significantly impact creators' take-home pay: Marketing Royalty Fees and Excess Royalty Fees on products priced above a 10% royalty threshold.
What Are Marketing Royalty Fees?
Zazzle applies a Marketing Royalty Fee of 35% to 50% on gross royalties, depending on the product category. The company’s justification is that this fee helps cover rising advertising costs and rewards those who actively drive traffic to the site.
***information removed as it was not accurate***
The New Excess Royalty Fee: When Selling More Costs You More
Adding insult to injury, Zazzle now charges an additional fee if your product royalty exceeds 10% of the sale price. This means if you price your product to earn more than a 10% royalty (which many creators do to cover costs, time, and talent), you will be penalized with a further reduction.
This “excess royalty fee” effectively discourages creators from setting fair profit margins. The more you try to earn for your design, the less you actually receive after fees. It’s a double hit on creators’ earnings that threatens the viability of selling on the platform long term.
Why Does This Matter?
Reduced Earnings: The combination of marketing royalty fees and excess royalties can slice royalties nearly in half or more, meaning creators get significantly less for their hard work.
Unfair Penalties for Pricing: Creators are disincentivized from pricing their work fairly, which can force them to undercharge or lose money.
Opaque Fee Structure: The system makes it difficult for sellers to predict exactly how much they will earn per sale.
Rewards Traffic Drivers Over Creators: Affiliates and ambassadors receive substantial portions of sales revenue, sometimes more than the creators themselves, despite the creators being responsible for the product and customer experience.
What Can Creators Do?
Monitor Your Pricing: Be aware of the 10% royalty threshold and calculate how excess fees impact your earnings.
Use Self-Referral Links: To minimize the impact of the marketing royalty fee, some sellers use self-referral links to maintain higher royalties, though this requires extra effort.
Advocate for Change: Share feedback with Zazzle and join seller communities to push for a fairer, more transparent fee system.
Bottom line: While Zazzle’s platform offers incredible reach and convenience, the current royalty fee system imposes significant financial burdens on creators. It’s crucial to understand these fees to make informed decisions about your business and pricing strategies.
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It's Friday and.......... apparently "Improvements coming soon! We're enhancing your Earnings reports following our updated terms of use" has finally happened====> Just noticed a clickable eyeball to the far right in my royalty history>sold item in my list. It's on every item. Click on it, and----you get: transaction details. published product details. earnings summary. quick links> share product, edit product, view insights, add to collection, view store, add media, transfer design, create another. order item details. customer details> customer name> customer location. royalty breakdown. royalty.
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I have been doing a major renewal, update etc on my stores. Some I closed (though they will not delete - long time glitch- I know) one thing I am doing is sorting out collections, between stores. The fact that we cannot change the original store in the collections, or move a collection to another store is putting me at a stand still. For example. I have a store called Encourage One Another, all faith based designs. When I created a new collection of note cards with Scripture, I ended up putting them in my main store dbvisualarts, thinking it is the higher ranked store, 100% Profile completion, etc. and some day I may move all my faith based stuff over if they ever let us shift things between stores without remaking the products - we still cannot do that right?????? So either I remake all those cards to move them to Encourage One Another or I leave them out of that store they fit with better for promotions etc. I am so close to shutting everything down its not even funny due to all the changes. But, I am trying to make this work. I have so much to correct from rookie mistakes too so tons of work and broken links due to shifting. Replace takes days for approval and I am not even sure what that does. Next week I turn 70 so really weighing if all this is worth doing at this point. Though I would love to continue forever, its taking sooooo much time to organize without the ability to just shift it with a click of a button.
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Hi everyone! I’m still pretty new to Zazzle – been here for about a month now. I’ve started 3 niche-focused stores. Two of them have over 80 products each, and the third one is just a few days old with 27 products so far. I’m working on Zazzle most of the day and really putting in the effort, but I haven’t gotten any sales yet. One thing I noticed early on is how kind and supportive this community is – people here really help out when someone’s just starting, and that gave me the courage to post this. If any of you could take a quick look at my stores and let me know what I might be doing wrong or how I can improve, I’d really appreciate it 🙏 I’m very serious about any feedback or suggestions you can offer — even if it means removing an entire store. I truly trust your experience and insights. Here are the links to my stores: 🟢 KeepsakeGlobe (snow globes): https://www.zazzle.com/store/keepsakeglobe/products 🟠 LuxeAcrylic (acrylic wedding & gift items): https://www.zazzle.com/store/luxeacrylic/products 🔵 Studio20 (new, various designs): https://www.zazzle.com/store/studio20 Thanks so much in advance! I'm happy to return the favor if I can help in any way 💛
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Hello everyone! I'm Spontanious Thots, a designer passionate about creating bold, innovative, and fun designs, especially on T-shirts featuring wildlife, animals, and expressive art. I'm excited to connect with fellow artists, share their experiences, and learn more about growing on Zazzle. I look forward to collaborating, joining this creative community, and learning from your amazing creativity.
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How I tell the difference between a personal account and my stores? I want to add all of my collections to my stores.
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I see on the 10 lb tissue paper Zazzle box says it is discontinued. but when I click on the 10x14, 14x20, 18x24, 21x29, it does not say discontinued. So, what do we do? Do I have to redo all my tissue paper and choose the sizes not discontinued? Is the tissue paper still a product we can sell I hope, so I really liked the tissue paper.
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My sales have not been on par with what is the norm. They were down over Xmas for sure. Is anyone else seeing this ? TY much Peter 222
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just made a sale on the NZD domain, and I noticed that there is now a new notation (++) after the currency. (the explanation being: ++ Domains that include VAT (and other sales related taxes) will have 20% deducted from Sale Price before royalties are calculated). so it sounds like countries in the EU as well as Canada may now also have this deduction.
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Hi everyone,
We have just announced the addition of Foil Guestbooks, here! Go check them out and let us know what you think! 😁
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