how to make marketing to my page

[Moh79]

hello everyone

i face a serious problem here that zazzle site never make any advertising like redbubble

so i try to share my page link all over Facebook and Instagram  but with out any benefits

https://www.zazzle.com/store/mohamed1979

so can any one from old member tell me about success way to do it

thanks

moh

[idraw]

@Moh79 

associate handbook has a section about social media and promotion, see page 26 to start…
<https://asset.zcache.com/assets/graphics/z4/uniquePages/affiliate/Designer_Associate_Handbook_2018.p...>

[Moh79]

thank you

[Barbara · Accepted solution]

It usually takes at least several months to make a first sale, Right now, it's even more difficult because sales are slow. More importantly, your titles and tags need work. Tags should describe the design, not the product, and they should be words or phrases customers are likely to search on. You should also start creating a variety of products other than shirts.

For instance, your Cat Woman t-shirt, which is a beautiful design, needs a more descriptive title even if you simply add "Black" to it as in "Black Cat Woman." For tags, you have only "cat, woman, t shirt." Now, imagine what will happen if a customer searches for "cat womens t-shirt." I just did and found there are 218,320 examples of this. Your shirt won't show up. Changing the search to "black cat womens t-shirt" drops the count down to 26,353 products, which is still a lot, but at least it's better. What is special or unique about your design? To me, your design is distinctive because the cat has blue eyes and because it appears magical as if it's a cat goddess. Only you can know your intent with the image; I can use only my own imagination, but maybe with the two ideas I mentioned, you can think of more descriptions for your cat.

Don't, by the way, use the product type in your tags. Zazzle already does this for us. Try to use all 10 of the allowed number of tags. The more you have, the more likely you are to have a customer find you.

Your designs are good, and I wish you luck.

Colorwash's Home

[Moh79]

Thanks Barbara for your help , really you make my day as i start to lose hope

[Pixelan]

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@Barbara wrote:

It usually takes at least several months to make a first sale, Right now, it's even more difficult because sales are slow. More importantly, your titles and tags need work. Tags should describe the design, not the product, and they should be words or phrases customers are likely to search on. You should also start creating a variety of products other than shirts.

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This is good to know 🙂
Just started out and have been working many long hours and weeks on creating a cool collection of almost 400 products now. Paid attention to the correct tags, titles, description, covers, grouped products in relevant collections, shared on Pinterest and created blogposts, etc. 

Currently waiting for that first special sale and crossing my fingers 🤞 that the hard work pays of, since designing products on Zazzle is really enjoyable and would love to do this full time. Also Zazzle's customization options for customers and the design editor are very well done.

My collections: Pixelated Nature- custom design collections 

[rumlanedigital]

It's important to remember that each print on demand platform caters to a different demographic. Generally speaking if I were to compare Redbubble to Zazzle, the immediate difference is that the Redbubble's audience is younger with a more even split between men and women. Whereas Zazzle on the other hand, is more female-leaning with a slightly older audience (25-35, & up). This is really important data as it has the potential to inform you about the type of products to create. Just off the cuff from that information alone, you can assume a few things about Zazzle customers: they are likely at an age of planning a major milestone (weddings, bachelorette parties, baby showers, and milestone birthdays for small children & adults etc.) With this in mind you should go about creating products to be used with that intent and you should expand your range beyond selling t-shirts and sweatshirts because Zazzle has far more to offer (and bigger ticket items will have a better royalty payout).

It doesn't mean that the products you've created for Redbubble won't work on this platform, but it's important to take into consideration what makes Zazzle so different. I would recommend finding a way to at least incorporate their personalization feature on some of your products. Not only will that small addition differentiate the products you've created for Redbubble from the ones you've created for Zazzle. But, it may in entice Zazzle shoppers more because that is a feature that people specifically come to Zazzle for. 

Hopefully that was helpful😊

All the best, 

-Taylor

[Moh79]

thanks taylor may i try to change the target client in zazzle platform

[PenguinPower]

You should also take care to not violate any copyrights or trademarks... 

[Moh79]

for sure you are absolute right

thanks

[PenguinPower]

I’ll be a bit more blunt, you really should familiarize yourself with copyright and trademark laws, go through your store and be sure to remove all of the items that violate them. 

[minix267]

I would also market your products using Pinterest.  I get more views and referral purchases from that platform.