zazzle strategy
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04-14-2023 12:37 AM
What strategy one should take to say, let's consider making approx $400/month consistent on Zazzle? I wanna focus on a number and work accordingly. You can check my store, I'm already trying to make my products different and unique and that's the reason I'm selling too, like not daily but yea It's somewhat growing. This is my first year on Zazzle and I wanna move strategically. Anyone who's making $400 /month or more consistently on Zazzle, do you have any tips for me? TIA
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04-14-2023 07:33 AM
I'm not about to give away my trade secrets but my advice should help you with sales.
Learn how to use fonts correctly. There are rules to using fonts/typography and you can find sources online on YouTube, Canva help guides and loads of other places.
Find sources to help with the principles of design.
Learn what people want to buy. If you like a niche do research on the web for what the current trends are.
These should get you started. Best of luck!
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04-14-2023 08:18 AM
Since your products feature mostly text-based designs, here are some good, affordable resources for you. There are some great vintage books focusing on font design, general design, newsletter design, desktop publishing design, and more by Roger C. Parker. Three of my favorites are Looking Good in Print, The One-Minute Designer, and Newsletters From the Desktop. All of these books will help you improve your text-based design skills, because all of the examples—including before and after shots—are primarily text based. These books were popular over 20 years ago, but you can find used copies on Amazon or used book stores. There is a goldmine of info on text design in his books.
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04-14-2023 10:48 AM
(copying what I wrote just today on the pro forum in response to a similar question)
My main guidelines
1- Find a main niche. when I started, I never thought I would dedicate myself essentially to business stuff. I've always lived surrounded by businesses, my family has always been connected to that, but I wanted to try other things. So I did everything, business related and other designs. the market pushed me into business, i'm good at it, it's what I sold the most from the beginning so it's what I do the most: you can take the girl out of the business but you can't take the business out of the girl, I guess 🙂
2- keep the house clean. My personal house is in chaos due to lack of time but in my store there are no products that are not seen or do not sell. total cleaning! I don't want to have a ratio less than 10% between the total quantity of products versus the quantity of products that have ever been sold. If a product has no views or many views but no sales, I put it down, no mercy! This keeps me focused on what matters.
3- Quality over quantity. I spend much more time researching and preparing a product than designing it. I research intensely what already exists (it's not worth doing things similar to what already exists), before creating something unique that serves a concrete need. to create a new product/range it takes me a week or more just to prepare.
4- evaluate results and act accordingly. I spend a lot of time studying what happened in my store, sales views etc and trying to understand why.
5-have goals. my first big goal was to reach bronze + make at least $100 a week. next make at least $200 a week, etc. having concrete objectives and constantly evaluating is very important for me.
For now these are the main points that have helped me, much of that I learned from those who share knowledge and other things are the result of the path.
good luck! :))

