Poster Aspect Ratio and quality of paper
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08-28-2024 09:30 AM
Hey, I'm new to zazzle but a little confused by the general uploads. I have over 960 posters in 5 aspect ratios. My questions are.. which aspect ratio is generally BEST and sells most here? I have a selection of 2x3, 3x4, 4x5, 11x14 and ISO. Also, and mainly... which poster PAPER will offer the best quality and value for people? ideally I want a good quality poster weight paper. I just cant see where I can alter the paper type once I've set up the item for sale. Most options are also semi gloss?
Any help greatly appreciated!
It's Mark btw 🙂
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08-30-2024 04:40 PM
All I can do is tell you how I do it. I never use the archival paper because it adds quite a bit to the price. I figure that if customers want archival paper, they're free to choose it. As for aspect ratio, I test out the various sizes to see which looks best with the design, but again, I leave it the customer to change the size if so desired. The only time I set the ratio in stone is when it has to be a square, which isn't often, but it does happen.
I seriously doubt there's a specific aspect ratio that most customers want and buy. Just choose the one that's most pleasing to your eye.

