Cross-Sell Cover Collection Images Search Pages Testing Questions

Heather
Community Manager
Community Manager

Hi Creators,

Please let us know if you have any questions about our most recent post on Cross-Sell Cover Collection Images Search Pages Testing. Thanks!

https://community.zazzle.com/t5/creator-news/cross-sell-cover-collection-images-search-pages-testing...

 

46 REPLIES 46

LauraLee
Contributor III

@Creator Team,
First, I think the video only added to my confusion.  I don't know why.  But, maybe because I find that the cross-sell types only work for a similar style types of collections, meaning no changes to the colorways or overall style.  I thought that was originally how it was set up for.  And, I'd love to be able to wrap my head around all this, really in truly, because I see it makes a lot of sense for wedding collections which are similar style types.
Next, before adding other types of collections, other than wedding ones, I think it might be a good idea to see what happens with your "recommended" products set-up.  For instance, in another thread I posted elsewhere, on baby showers, you have a recommendation for "Mommy to be" t-shirts, and you no longer sell Maternity t-shirts.  Now, from research I've looked at, "Mommy to be" t-shirts for a baby shower - are so few and seldom done anymore.  But, it would be nice if the "recommended" products were at least looked at before lumping them into a "go for it" consideration for cross-sell type.
Lastly, I for one, would like to know if anyone's gaining more or less profits with the cross-sell collections.  We already know many of us have had to shift gears in promoting to get back some of what we already lost last year.  Many people have said that profits were down.  Has anyone, or could anyone attest to that they've seen increases in profitability with the cross-sell types?  If so, that's great news...sad to say, I'm not one who's noticed any increases with them yet.  Now agreeably, I don't sell a lot of wedding products that much.  But I do know that the analytics set up within the collections is for Zazzle, not us, so Zazzle you must know.  But we do not know, and I don't know if we were ever supposed to know - or how we're supposed to get any analytic set up for us to tell if it's even worth our efforts.  

tkgoforth
New Contributor III

My sales have decreased BIG TIME.  More than 50%.  I have not seen an increase with cover photos.  

Everyone I seem to talk to says about the same thing.  But I don't think it's directly the fault.  It's a lot of different things.  I know I can't verify how the collections are doing.  So imo, there really isn't a need to add more.  Maybe reducing them, idk.  That's the direction I'm hoping works, but I can only "try" different things at this point.  And wait and see if that works.  Idk.  

VivianD117
Contributor III

My belly band answer is that they show up under Bonus Products and so don't get recognized in the RealViews selections. 

VivianD117_0-1706633315394.png

 

 

VivianD117
Contributor III

Here is another example where the belly bands -- regardless if landscape or portrait are showing up under bonus products and not getting "recognized"

 

VivianD117_1-1706633531674.png

 

SR
New Contributor III

As far as I can tell, it looks as though your invitation belly bands (whether Landscape or Portrait orientation) are in the Marketplace Department

“Invitations & Stationery > Mailing Accessories > Invitation Belly Bands”,

however the Recommended Products section for belly bands in Cross-Sell wedding collections is only being populated from the Marketplace Department

“Weddings > Invitations & Stationery > Mailing Accessories > Invitation Belly Bands”,

so if you could edit the details for the Marketplace Department for each of those invitation belly bands then the products may jump straight into the Recommended Products section.

VivianD117
Contributor III

Good thing I didn’t place a bet on this because I would have sworn I did it correctly — but, you are absolutely correct — I did not — many thanks!