Up coming holiday greeting card sales

[GoodEarthPhotos]

My hope is that 2024 holiday greeting cards will get the same discount as the flat-holiday cards. Last year flat cards were 50% off on sale but NOT the greeting cards.  My whole store revolves around 4-sided greeting cards. I hope that THIS YEAR 2024 will get the same discounts as the flat holiday cards. My holiday sales were a disaster in 2023, so I hope that doesn't happen again. Thank so much for considering this. Barbara

[DancingPelican · Accepted solution]

The flat cards are good sellers on Zazzle. You may want to consider adding some 2-sided flat holiday cards to your product offerings to increase your opportunities for sales. You have nice photos/images that would work beautifully with the image on the front and a text greeting on the back with a template for the customer to personalize if they desire.  Something to consider as a way to show off your beautiful work and have broader reach with sales opportunities. Best of luck to you!

[GoodEarthPhotos]

Now sure why it came up as "accepted solution" . I didn't accept that. The comment is interesting. My customers-- and I've asked them-- want 4-sided holiday cards. two sided work well with customers who post photos of themselves on cards, otherwise it doesn't sell well. I'm also very busy and don't have time rework dozen and dozens of cards into two-sided cards. How can it hurt to give holiday discounts to 4-sided cards?  Zazzle still gets there cut.  Barbara

[PopParrot]

If I was in that situation, I'd consider designing a handful of back sides that would coordinate with a variety of designs, as if the flat cards were fancy postcards. Some simple borders, botanical borders, seasonal patterns etc.

[HeatherM]

Perhaps Zazzle has a lower profit margin on the greeting cards versus the flat lay cards? Just a thought.