Zazzle's Review Process
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11-19-2025 10:45 AM
It's astonishing how terrible and grossly unfair the review process is. Shopkeepers get a poor review that has, literally, nothing to do with us. And it remains for all to see, falsely blaming the shopkeeper for the problem and hurting our business. Evidently, reviews cannot be removed due to laws and yet, no one knows what those laws are.
There is an online company that has been around forever. It is notorious for treating sellers poorly. But even they remove blatantly unfair reviews AND they give the seller a chance to respond to the customer. Perhaps this company is unaware of the laws that prevent the removal of reviews.
What laws prevent the removal of reviews? Does anyone know?
Zazzle, please re-evaluate the horrible review policy. At the very least, give shopkeepers a chance to respond. We need to inform the customer that we are not responsible for manufacturing, printing or shipping the products and to give Zazzle's contact information.
The current review policy is stunningly unfair to shopkeepers.
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11-19-2025 03:44 PM
Funnily enough, I had a review come through today that said "Said it was watercolor and they sent it to me as a regular print." which made me scratch my head and prompted me to write a blog post: Are Watercolor Invitations Really Hand Painted? Understanding Digital vs Traditional Art in Wedding ...
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11-19-2025 04:37 PM
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11-19-2025 04:46 PM
Hahaha thank you! I know many people do not know the ins and outs of how POD works.
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11-19-2025 07:28 PM
@whimsywhim you should also post this in ideas and suggestions
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11-20-2025 08:36 AM
I did before. i have had a problem with the review process for a long time. Now, it's much worse because they refuse to delete grossly unfair reviews because there are laws preventing them. I would like to know what laws, but no one seems to know.
At the least, Zazzle needs to give us a chance to respond publicly. It is atrociously unfair for sellers to have negative reviews in their shops when we have absolutely nothing - nothing - to do with the problem.
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11-20-2025 06:27 PM - edited 11-20-2025 06:43 PM
Here's Googles AI response to this question about Zazzle removing negative reviews given one of their Creators for something out of the Creators control, such as printing, shipping, product quality, etc and are there any laws preventing Zazzle from doing so?
Google AI summary answer:
No, there is no specific law preventing Zazzle from deleting negative reviews of their sellers, but they are restricted from doing so in a way that is deceptive or suppresses honest feedback. Federal law prohibits businesses from removing negative reviews based on their sentiment, but they can remove reviews that are defamatory, fake, violate the site's terms, or contain false information.
- Reviews that violate the platform's terms of service.
- Fake or misleading reviews.
- Reviews that are harassing, abusive, obscene, or contain private information.
- Reviews that are clearly false or misleading.
- Honest, negative reviews based solely on their negative sentiment.
- Using deceptive practices like suppressing negative reviews while misrepresenting that the reviews on its site are all or most of the reviews submitted.
What this boils down to is Zazzle cannot legally delete a review where someone is just saying, "I hate Zazzle printing," because that is expressing a sentiment opinion about the company. Now negative reviews given a Creator Seller with a Zazzle store for anything like failing to ship in a timely manner or poor product quality or printing errors or anything that Zazzle is responsible for, that review is a false accusation against the Creator-Seller who has no control over such things---these reviews Zazzle can legally do something about because they are a false charge against the Creator Seller and it is misleading because it makes them responsible for things they are not. It is not honest feedback about the Creator-Seller. Also hurts the reputation of the Creator Seller. It's a fine line, But a store owner ought to be able to report a negative review that blames them for things Zazzle's responsible for and Zazzle could simply move the review from the Creator Sellers store to a different feedback location, since the complaint is probably legit against Zazzle, for Zazzle staff to consider and address.